For the launch of YZY Gap, we curated and designed multiple website concepts both in 3D and in 2D. We worked directly with the Gap internal web team to figure out direct integration into their framework and other key technical pieces. Many of the concepts either came directly from Kanye, or were infusions of ideas coming from Yung Jake, who was working as the creative director at the time. There were many other collaborators involved in the project, but much of it hasn’t been released to the public and could still be used for ideation in future YZY releases.
If you want more insight into what we created, check out this instagram post of leaked content: https://www.instagram.com/p/C77tn0istkK/
